The objectives of Web sites vary from company to
company. For some companies, it is a method of commerce, while other
companies use the internet as a marketing vehicle. Or, a website
can be an image centerpiece where your organizations skills and
artistry can be found. The most important thing a website
does is globalize your organization.
nfm.Synergy
is uniquely qualified to develop and launch effective websites that
ensure a smooth user experience by the merging of design and technology.
Strategic Web Design
Synergy.nfm believes in creating websites that represent not only your
corporate culture, but also respond to your customers needs and wants,
before they ask for them. Through our proven methodology Synergy.nfm
has created websites that are more of a brand experience than standard
corporate presence. Using both new media and tradtional
methods such as User Personas, Touch Point Experience, User research,
and SEO research, we create and can map a users experience from
awareness though consideration to puchase - and then towards loyalty.
E-commerce Solutions
Selling on the web is no longer a fad, but a fact. In 2005 United
States E-Commerce sales where $81 Billion and is predicted to increase
to $144 Billion in 2010, (Jupiter Research) meaning that your customers
are rellying heavily on the internet for their day to day purchases,
and information research. Right now, 67 million people are on the
web (Forrester Research), with over 40% researching sources for
products. With this type of revenue base, it’s important
that you choose the right firm to create the website that will attract,
inform and ultimately generate sales and sales opportunities.
Synergy.nfm has always been at the fore-front of developing proven
commerce technology. Using only Best Practices outlined by our
technology partners, Synergy.nfm has a proven track record of creating
e-commerce applications and back end integration that will seamlessly
interact with your current business practices, while providing the
information and ability to buy to your existing and new customers.
Interactive Media
The web user is also a media user. Television, Radio and Movies
have all had place in everyone’s lives, and that experience is what the
typical web user is expecting. Through the use of
interactive information, FlashTM based user technologies and motion
branding experience, Synergy.nfm is experimental in bringing the web
user “into” your corporate culture, expanding his information, and
creating a desire to be a part of your brand.
Website Content Management Systems
The web is dynamic, moving, increasing in size and information on a
daily bases, and so is your business and your products.
Information is key. Your users expect new and refreshing
information from you on a daily bases, yet many corporate websites
feature stale content with little or no updating until the next
“redesign.” If the spririt of the web is new information, then a
static website is a waste of spirit.
Content Managment is comprised of technology and advancements that
allow you, as a business owner, to get new and exciting information
about your company into the hands of the people who need them, your
customers. More than just a way to “update” your website,
Synergy.nfm’s CMS systems are
custom applications that respond to
your needs as well as your customers needs, and get the information OUT
THERE for your customers and prospects to take in and respond.
Comosed of such modular technology as:
- Document Management
- User Profiles
- Delegated Authorship
- Content Dating
We create a true communication channel that will keep your customers
serviced and loyal. The true brand experience of your corporate
culture.